Alastair Whittle, EVP GREY EMEA
I was lucky enough to work with Matt over a number of years on Visa Central Europe Middle East & Africa. A complex region to create powerful advertising for. Matt was Regional Creative Director responsible for all of Visa’s advertising. His constant push for creativity and restless energy gave rise to the brand’s first Cannes win for their Olympic activity. It was so breakthrough that it became one of the most famous ads Visa ever produced and their global CEO loved its so much he had it shipped to his office in San Francisco! Matt has a great understanding of people and is a great team builder. He helped train and develop our creative staff in the region to shape their abilities, mentoring and building their skill sets.